26 June 2010

Self evaluation summary of 'For what it's worth - Culture valuation workshop'

1. Keywords linked to Culture Valuation and its methods
> Self reflection: 8
> Sustainability: 5
> Self evaluation: 5
> Evaluation (usability, definition): 5
> Reflection: 3
> Definitions: 3
> Partnerships: 3
> Short/ mid/ long term evaluation: 3
> Cultural policy: 2
> Measurability: 2
> Project planning: 1
> Ratio: 1
> Qualitative methods:1
> Monitoring: 1
> Cooperation: 1
> Community: 1
> Communication: 1
> Institutional valuation: 1
> Recognition: 1
> Interdisciplinary work: 1
> Multiplication: 1
> Quality: 1
> Emotion : 1
> Economics: 1
> Impacts: 1
> Common indicators: 1
> Surveys and interviews: 1
> Characterisation of cultural sectors: 1
> Common approval: 1


2. Useful approaches encountered during the workshop:
> Developing and realising culture projects: 12
> Culture and regional development in the EU: 9
> Cultural policy: 8
> Audience development: 6
> Curatorial and residence programmes: 4

Impressions of know-how/ methods of work. and experiences learnt from the workshop proposed by uqbar and NGBK on Culture Evaluation:
> Long term results/ effects/ impact should be considered and followed up immediately.
> The importance of planning and attention to detail as well as maintaining contacts/ networks/ partners.
> Extension/ generational aspects/ EU cooperation need to be a main focus.
> Idea of long term evaluation. How Berlin city’s ‘kunst am bau’ develops and how to measure evaluation.
> Thorough preparation before submitting proposals paying special attention to what is happening where within the EU.
> Focus on international partnerships.
> The importance of self reflection/ evaluation and communication.
> The importance and value of evaluation in cultural processes. Paying attention to the emotional aspect of evaluation and bearing in mind (not only during the evaluation process but during the whole project) that factors such as ‘success’ can have a different meaning for different people involved in a certain project.
> Useful strategies for applications/tenders for example the importance of including the motivation for the collaboration between two partners.
> The different types/stages/levels of evaluation.
> Useful strategies/factors while working on a cultural project.
> The importantance of evaluating the long lasting effects of a cultural project.
> When planning an EU project it is crucial to have an European Added Value.
> The difficulty of finding a common method adequate to valuate all kinds of cultural projects.

3. Recommendations for ANIMATED partners in the planning of the Evaluation Toolkit.
> Common questions on monitoring programmes and questionnaires about working together/sharing ideas/ pitfalls etc.
> Methods for identification of different qualities and process for creative practices and political views to be made public.
> People should work individually to contribute collectively to the development of the toolkit.
> Include examples and methods for those who are unfamiliar with evaluation as a practice.
> Develop an evaluation, reflection and feedback processes.
> More workshops to develop networks and groups of people who can develop and present case studies and propose strategies.
> Documentation of brainstorming results from workshops could be expanded and updated as participants gain more experience.
> An easily accessible toolkit is very desirable. Practice and experience can be shared through an online forum or blog.
> Critical self reflection on failure or unsuccessful projects. How to turn negative into positive, and learn from mistakes and miscalculations.
> The toolkit needs to be appropriate for evaluating the widest types of cultural projects. It could serve as a starting point after which a customised, and more focused evaluation can be developed.
> Case studies that focus on problems and difficulties and their solutions.
> Evaluation from an ‘outsider’- someone who is familiar with the basic characteristics of the cultural sector and has experience in the field (perhaps participants from the workshop?). Fresh eyes can potentially notice the weaker points of a project and objectively point out aspects that can be improved.

Expression of interest to contribute:
> Ruth Cherrington would like to contribute by adding her own experiences/ skills. She is also able to edit materials and texts produced.

4. Recommendations for ANIMATED partners in the planning of learners’ workshops and to include in the ANIMATED blog and toolkit:

> Practical workshops with a greater focus on practical ideas, and evaluation.
> Choose participants wisely. Based on language capabilities, social skills and networking talent.
> Workshops, blog and toolkit should be more interactive. Discussions could be factual as opposed to hypothetical.
> Is one and a half days enough? More meetings and extended workshops where people can talk and exchange ideas more.
> Inclusion of more opinions, findings and advice from people developing arts policy.
> Be succinct and user friendly. Don’t ‘overload’ the toolkit, examples are good but commonalities need to be highlighted.
> A greater volume of shorter presentations.
> More free time to visit local organisations.
> Include case studies.
> Material from the workshop (powerpoints etc) could be available on the blog or a password protected surface. This way discussions and input can be continued online after the workshop is finished.

5. ANIMATED could also
> Become ‘evaluation developers’.
> Offer some brief profiles of people/ places/ projects.
> Reach out to other fields/ areas.
> Consider ways of monitoring/ valuing long term methods–‘longitude measures’.
> Apply new approaches to group work.
> Share more case studies/ examples/ thoughts.
> Offer external evaluation sessions.
> After developing the toolkit ANIMATED should hold workshops for cultural institutions so that they can learn how to use it.
> It is important that the toolkit is shared and used in practice widely not just made in theory.
> After a given period ANIMATED should evaluate the toolkit. How useful was it? Did it actually work in practice?

Berlin Workshop “For what it is worth!” NGBK, 12-13 June 2010
Compiled by Frances Dixon

18 June 2010

INFORMAL MEETING LEARNERS ANIMATED SOFIA



4 regular informal meetings were organised by ICC and parners from the project -notably Vaska Emanuilova Gallery - initiator of ‘Meeting point’ project in Bulgaria.
The idea was to allow Bulgarian participants to reflect on the methods of cultural cooperation already discussed and to share their experiences with a broader group of colleagues. The upcoming meeting is Nov. 9. at 18.00s at cafe ONDA, Angel Kunchev. Str.
In the next 12 months ahead of the project partner meetings will focus primarily on assessment of methodology and product development based on the knowledge gained and shared with the 3 partners – VIVO, uqbar and ICC.

01 June 2010

12.6.- 13.6.2010: For what it’s worth (CULTURE VALUATION WORKSHOP) @ NGBK Berlin

Workshop venue

Hosted by uqbar partner of ANIMATED and NGBK, New Society for Visual Arts
Oranienstr. 25, 10999 Berlin, 1st Floor


Background

In the past years, evaluation has become a sort of magic word in the cultural field. Companies offering evaluation services mushroomed, as well as schools, classes and universities forming evaluators. Measurable criteria have become the key to give value to cultural projects. Cultural institutions such as Pro Helvetia, for example, have engaged professional evaluation companies to rethink and rationalize their structure, cutting off the branches not considered effective enough or not having enough impact on the territory.
As a matter of fact, be it the public, the private or even the non-for-profit sector, we all have to come to term with evaluation tools and criteria in our practice. The question for the cultural practitioners is how to make the best use these tools and criteria, to get and make the best out of their projects and programmes.
The workshop For what it’s worth (CULTURE VALUATION WORKSHOP), organized jointly by Wibke Behrens (NGBK) and Marina Sorbello (uqbar), offers a series of inputs and insights on evaluation practices today, with the aim of producing a “collective evaluation toolkit”.
Both the experts invited for the inputs and to moderate the workshops, and the selected participants are asked to contribute to the workshop with information, experiences, advices, resources, texts and whatever can increase the expertise on evaluation issues. At the end of the workshop the resources (evaluation toolkit) will be distributed among the participants and online.

For question and registration please contact:
Wibke Behrens koordination@ngbk.de
Marina Sorbello msorbello@uqbar-ev.de


About ANIMATED Learning Partnership (2009-2011)

The ANIMATED Learning Partnership is a capacity building and creativity project resulting from the cooperation between Intercultura Consult (Sofia), uqbar e.V. (Berlin), VIVO Foundation (Budapest). The goal of ANIMATED is sharing best practices and encouraging cultural participation, through a series of self-organized, interdisciplinary workshops taking place in Berlin, Budapest and Sofia in 2009/2011. ANIMATED is funded by the European Commission, Education and Culture DG (Grundtvig Programme).
http://animatedlearningpartnership.blogspot.com


Schedule of the workshop For what it’s worth CULTURE VALUATION WORKSHOP

12.6.2010

11.00 h Coffee+Tea
11.15 h Warming-Up with Mona Jas (1)
11.30 h Welcome and Introduction by Wibke Behrens (NGBK) and Marina Sorbello (uqbar)

12.00 h Input I: Screening of “Roland Berger Strategy Consultant”, a film by Antje Schiffers (2)
12.30 h Input II: Leonie Baumann, NGBK, Berlin (3)
13.00 h Input III: Dorothea Kolland, Kulturamt Neukoelln, Berlin (4)
13.30 h Input IV: Irina Cios, CIAC/ICCA Bucharest (5)

15.00 h Workshop moderated by Petya Koleva with Ruth Carrington, Intercultura Consult, Sofia (6)
- 19.00 h HOW TOs and tools of evaluation


13.6.2010

11.00 h Coffee+Tea
11.15 h Exchange and Review
12.00 h Visit: the new Bethanien (meeting with Christoph Tannert/Nora Mayr)


Biographies

(1)
Mona Jas (artist): At the centre of her work as an artist is the theme of individual identity within the political battleground of society. Memory, perception and language shape, consolidate and alter man’s inner identity, which shows itself to the outside world in lifestyles and rituals. She deals in her work from a variety of angles with the internal and external processes of this creation of identity. Her primary focus here is on critical observation of global practices and social mechanisms, especially the opportunity and freedom of individuals to take their own position towards the status quo.

(2)
Antje Schiffers (artist) often collaborates with businesses. Among her collaborations, she has made paintings for the consulting firm Bilfinger and Berger. In return, the Bilfinger and Berger advisers have produced a "business analysis" about Antje Schiffers. That was the deal. In this way, it was possible for Antje Schiffers to learn something about the consultant's own methods of work. The various artistic activities have been assessed as part of an investment portfolio and the artist was provided with strategic advice on how the artistic activities could "be better". The measure of success here were the economic indicators. It was of course immediately the question of what constitutes the success of an artist. The answer was obviously difficult and complex. Ultimately, it was noted that gaining attention is from the perspective of the artist is an important indicator of success.

(3)
Leonie Baumann, NGBK, is managing director at New Society for Visual Arts Berlin.
The New Society for Visual Arts (NGBK) – an art society with 850 members, people with different professions and ambitions: cultural workers, scientists, political activists, architects, artists, art theoreticians, sociologists, media studies experts, students… Through their work as volunteers they all go to make up the organisation's distinctive structure, in which all project-related decisions are taken at grass-roots and realized jointly.

(4)
Dorothea Kolland, Dr. phil.. Born 1947 in Bavaria, married, two children.
Studies in musicology, Italian language and sociology in Munich. Florence and Berlin.
Since 1981 director of cultural affairs in Berlin-Neukölln (called „the Bronx of Berlin“). Member of the German board of „Kulturpolitische Gesellschaft“ (NGO for cultural politics), for a long time member of the board of “Rat für die Künste” in Berlin (Assembly of the Berlin Culture), expert of the Council of Europe.
Political activities and publications on youth culture, community based arts, culture and migration, culture of ethnic communities, diversity, social exclusion and culture, social impact of the arts, art and education. Essays, reports, lectures.
www.kultur-neukoelln.de

(5)
Irina Cios (b. in București, RO) is art critic and curator, director of the International Center for Contemporary Art, Bucharest and guest lecturer at the National Art University. Initiator and curator of the SPACE CIAC Gallery (2000 – 2003) which was aimed at the promotion of experimental and media art. Since 2007, she started the ICCA’s artist in residency project “Under Construction”. She coordinates the MINUS UNU Gallery @ The Ark. Editor of contemporary art catalogues; Co-author of the volume Photography in contemporary Art. Trends in Romania, after 1989 (2006). Contributes with articles and interviews in catalogues, journals and magazines like: Observator Cultural, Artelier, Balkon, Secolul 21, Praesens, Idea etc. Since 2006 president of the Romanian section of the AICA - International Association of Art Critics.

(6)
Petya Koleva is a researcher in the arts since 1999 and an active expert on EU policies in the field of culture since 2004. Having studied Russian and English languages and Russian, British and American Culture Studies, specialising in Social and Political Science and Arts Theory Research she focuses in particular on multi-cultural, international cooperation projects. She has experience in implementing regional projects involving EU networks and EU neighbouring countries. Together with experts of ICC she offers trainings on European cultural funding instruments. As an evaluator she is experienced in EC Marie Curie Actions of the 7Framework programme and Culture 2007-2013 programme as well as the European Neighbourhood Policy Instrument - EuropeAid. She is managing director of Inter Cultura Ltd – consultancy for arts and culture organisations or activities.
www.inter-cultura.eu